Months of work and we now have a new English in Britain website and an app for iOS and Android mobile devices.
The new website is more than a facelift. We have had a programme re-write and added new functionality so that students and agents can register and keep records of "favourite" schools and courses.
The app has a related but nevertheless slightly different design and functionality. Both items are very fast, but the app is superfast. And while I half expected the launch to push our Guide into the background, in fact downloads have accelerated quite sharply.
What's the point of three products? Three routes to school data are better than one, and there are different strokes for different folks. All three - the responsive design website, the iOS and Android app, and the Guide (a PDF offering the user 1000 hyperlinks to data direct from their desktops) - break new ground in the promotion of British ELT.